Learn how to utilize your connections at the next ELLA Entrepreneurial Insights event

You’ve heard it before... network, network, network! But what do you actually do with those contacts once you’ve added them on LinkedIn? At the next ELLA Entrepreneurial Insights event, “The Net Worth of Your Network,” learn from an expert how to utilize your connections to start attracting collaboration and support on your projects. You’ll also learn tips and tools to attract the right people into your network.

Join ELLA on May 12 for a conversation with Patrice Pollack, creative director at FUSE Create. She will be sharing her experience and story as she provides insight on the value her network holds, and how she has leveraged her contacts to help her throughout her career.

The first part of the session is a fireside chat followed by audience Q-and-A. Bring your critical thinking hat and get excited to ask questions and join in the conversation. Test out your new networking tips and tricks by connecting with the ELLA community.

ELLA Entrepreneurial Insights event promo

Pollack began her advertising career in the fast lane with several awards under her belt. Then, in 2011, she took home gold in the Cannes Young Lions competition – a first for Canada. From there, she packed her bags and left her home and native land to join J. Walter Thompson New York. While there, she pitched and developed campaigns for Smirnoff, Rolex and J&J.

Missing Canadian winters, Pollack made her way back to the great white north to work for J. Walter Thompson Toronto. Over the next four years, she helped pitch, win and create award-winning work for Air Canada – the airline that ironically brought her back home.

With roots in Toronto, she moved to OneMethod as ACD, winning a number of awards as she continued to push creative boundaries with a strategic lens and a promise to challenge traditional advertising. She also gave back – using what she learned along the way, Pollack taught at OCAD University. While still working full time, she mentored, championed and even hired some of the brightest and kindest people in the business.

Now as creative director at Fuse Create, she will navigate the ever-changing advertising landscape with her heart, head and of course, her gut.

“The Net Worth of Your Network” takes place virtually from 12 to 12:45 p.m. Register for the event here.

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