New faces: Schulich welcomes two new faculty members

Schulich School of Business
Schulich School of Business

York University’s Schulich School of Business welcomes two new faculty members: Yelena Larkin, assistant professor, and Ela Veresiu, assistant professor.

“The Schulich School of Business is proud to welcome these leading management scholars and professors from around the world to our Faculty,” says Schulich Dean Dezsö J. Horváth.

Yelena Larkin
Yelena Larkin

Yelena Larkin – Yelena Larkin joins York University’s Schulich School of Business as an assistant professor in finance specialization. Prior to joining York University, Larkin was an assistant professor of finance at Pennsylvania State University. She earned her PhD in finance at Cornell University in 2012.

Larkin’s primary interests are in the area of empirical corporate finance, with particular focus on product markets and financial policy. Through her research, she studies how the nature of firms’ products and services, as well as the competitive landscape of industries in which they operate, affect financial and investment decisions.

Larkin has published her work at one of the top finance journals, and her research has been cited by various media sources around the world. She has also delivered numerous academic presentations of her work, including at the most prestigious conferences in her field.

Ela Veresiu
Ela Veresiu

Ela Veresiu – Ela Veresiu is an assistant professor of marketing at York University’s Schulich School of Business.

She is Witten/Herdecke University’s youngest female PhD graduate. Her research focuses on understanding the political dynamics of markets and consumption, and how value is created in complex institutional systems.

This research has been funded by the European Research Council, published in the top-tier Journal of Consumer Research, and profiled by, among others, Fast Company, Pacific Standard, The Baffler and the Globe and Mail.

Veresiu’s work can be applied by managers seeking sustainable marketing strategies in numerous industries, including technology, entertainment, leisure and the not-for-profit sector.